Retail And FMCG Offer Distinct Advantages
Shopping in the supermarket is a task we can all relate to. Did you know that the household products such as soft drinks, toilet paper, and processed foods are considered Fast Moving Consumer Goods (FMCG)? These goods are on and off the shelf with a speed that requires special attention to the effective distribution of such consumables. Their very nature – being consumable – makes them perfect for retailers looking to keep shipping costs low. Shipping rates, in the case of FMCG, are low due to the mass quantities delivered on a regular basis. LA 24-7 Forwarder has positioned itself with rapid freight shipping companies specifically geared towards this type of fast-moving product.
Why Work With FMCG Products?
Fast moving goods offer an advantage over other retail goods in that they keep the shelf stocked and products freshly rotated. In an environment where the FMCG sector can deploy shipping services at the flip of a dime, third party logistics providers offer a unique place in their supply chain management. With so much hustle happening behind the scenes, grocery stores need a liaison that can speak their language while still holding tight to their relationship with both distributors and manufacturers. LA 24-7 Forwarder is the perfect company for making that connection happen and keeping everyone up to date.
What’s Special About The FMCG Industry?
The fast moving goods market is comprised of a vast number of FMCG sectors. These sectors all promise the repeat buying cycle of loyal customers. While competition for product placement is fierce, there are growing markets in even the poorest of segments. FMCG also touches millions of people a day. It requires an ambitious company to adapt to the ever-changing demands of consumers so prevalent in the FMCG industry. More importantly, broken into FMCG sectors, this industry allows for great interaction with consumers which gives a positive view of how much money can be made by investing in it. LA 24-7 Forwarder can align your marketing strategies with shipping companies that offer the best in freight forwarding services.
How Do You Get Started In An FMCG Sector?
The various sectors of FMCG all have one thing in common: the need to keep shipping costs as low as possible. If you plan to get into the industry, it is best to align immediately with a third party logistics company like LA 24-7 Forwarder to implement the distribution and warehousing aspects of your supply chain management strategy. To get started in a FMCG sector, a company or individual must have a passion for building marketing awareness of a product. One sector that is a rising focus is the rural areas. Understanding how to get the best shipping rates for this sector is your biggest challenge.
Other than the marketing side of FMCG products, there are opportunities to engineer manufacturing solutions that ensure products are moving off the production line rapidly. Each step of the way, LA 24-7 Forwarder can ensure your overall strategy is maintained and that goals set for each stage of the process are met or exceeded. Streamlining the process is probably the most exciting adventure a retail enthusiast can tackle.
Whether you need a strategy for production, distribution or marketing, the expertise of a third party will only improve your chances of success. Call LA 24-7 Forwarder today at (800) 648-9889 for your FREE Quote!